The page says $249 a month. The math says $747.

The Business of Health Care Nov 4, 2026• By JOHN SAMARAS Noom Med prices a GLP-1 plan at $249 a month. The last two words on the line matter. “$129 To get started. $249/mo after the first 4-week supply (billed quarterly).” That’s Noom’s pricing page on November 3, 2026. If a quarterly charge covers three months at $249, it comes to $747. In a Buzz Health survey of 256 pharmacists in July, 68 percent reported more cash-pay GLP-1 sales over the past 12 months. Pay cash and your health plan may never see the purchase. The $149 price that adds up to $298 Hims’ weight-loss page, read the same day, lists the Wegovy pill “From $149/mo.” A small mark leads to a footnote. That price “includes medication only,” and the required membership is “$39 for the first month, auto-renews at $149/month thereafter.” At the lowest printed price, drug plus membership comes to $298 a month after month one, billed separately. Regulators have noticed On December 3, 2025, the FTC gave final approval to an order against the telehealth company NextMed, which it had alleged “sold weight-loss programs with undisclosed costs and membership commitments.” NextMed and its principals must pay $150,000. In July 2026 t...